The Bait Place

The Bait Place (BP Yamba, NSW) is a family owned independent business situated beside the banks of the mighty Clarence River. It is a local bait and tackle shop, as well as a BP Fuel Service Station, carrying a wide range of fishing tackle and chandlery. They focus on local and desired to have a ‘one stop’ website, for people traveling to yamba.

Home Page

Live Bar Camera

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Weather Integration

The Bait Place wanted to make it easy for travellers to access local information, especially fishing related. The weather integration, including tides, was a nice way to ensure regular website visitors.

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Live Camera Feed

Every local boater knows to check the bar when travelling outside the mouth of the river. Integration with the local maritime authority’s live camera feed is a great feature for anyone looking to fish in the ocean.

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Local Events

Highlighting a few local events is a great way of supporting the local community and creating regular interest on the website. The Bait Place can easily log on to update information as needed.

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360˚ Store Photo

Using the latest technology we created a 360˚ photo of inside the store. Giving people a virtual walk through shows the diversity of The Bait Place store, adjusting preconceived ideas of this local petrol station.

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Location Map

When people discover a great business online, one of their first questions is ‘How do I get there?’. This simple google maps integration implanted in the website’s footer makes The Bait Place easy to find no matter which page you’re on.

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